Choosing Tabletop Displays That Kick Butt!

Posted by Business
By Jane Galt


The tabletop displays that you see in trade shows are very useful in conveying the correct message to the right audience. Next after the retractable or popup displays, the table top displays are also quite popular.

As there are dozens of companies that display their table top displays in the trade shows or seminars, your display board can stand out, only if it is designed using innovative ideas.

People are more inclined to pay attention to display boards that contain messages delivered in brief, concise and “meaty” phrases rather than long, meandering narratives. Add some colors, graphics and animation and you will garner more interest.

The cost of tabletop displays will depend on what will be displayed; if it’s a simple announcement, there might be no need to spend much on graphics and displays. Understated or fancy, simple or lavish, all tabletop displays, when strategically positioned, are bound to be noticed.

The portable merchandising displays need to be well-lighted, so that the artwork are the focus of attention, and so there will be no shadows. If needed, arrangements should be made for extra or modified lighting. Customers should also have a clear view of the tabletop displays; therefore they should be in plain view, unhindered by barriers or fences. If an uncluttered space is hard to come by, improvise. Raise the area slightly to elevate the tabletop display and bring it in view. Take advantage of other promotional activities that can be done to coincide with the displays; pass around flyers or leaflets, for instance.



All these will help in helping customers understand more about the company and its services. In this way the reputation of the company as well as the trust of the customers over the company will increase. The product reach will be higher. All these will get reflected in the future sales of the company.




About the Author:



0 comments:

Post a Comment

 

Copyright © 2011 Business | Design by Kenga Ads-template