It is a sudden move that's being forced upon you and you're none too happy about. In under two weeks you are going to need to move about seven blocks away. It's perhaps a more desirable location and the kind of move you were most likely going to be seriously thinking about in a year from now, but that doesn't alter the fact that many of your clients will only find out about the move when they next turn up at the door.
Had you known you'd have, of course, been informing customers for the past three months. Luckily you have a decent level of word-of-mouth business and a fairly healthy facebook page. As a concession from your landlord (endeavoring to avoid possible litigation) he's consented to let you hang a substantial vinyl banner on the side of the building for seven weeks - a vinyl banner which he's going to pay for.
As time is of the essence, you went online looking for a good banner printing service and almost immediately found a number of very promising looking online banner printing websites. It looks as though this is going to be easier than you thought. Now you need to make the most of opportunity; here are a few things to keep in mind.
## Select the right typeface
If this is the 1st time you've had vinyl banner printing carried out you will need to know that typeface is an important consideration. Your banner ought to be taken in at a glance. Which means that the font or typeface you use must be exceptionally legible. Avoid using intricate script fonts, or fonts that are too thin, or too quirky. A plain bold font, preferably set in all block capitals, is probably going to be your most suitable option. Avoid the urge to match the font of the banner to the font used on your store sign unless that font happens to be incredibly easy to read.
## Keep the message brief
It does not matter that you're obtaining an enormous banner on your landlord's dime. Keep the message as brief and on target as possible. Again, you want people passing by to capable of taking in the message without so much as breaking stride. If you have a great logo make use of it but confine the actual text to the absolute essential data.
## Choose bold colors
You want your banner to really 'pop' against the wall from which it's hung, and you also want the words to 'pop' against the background of the banner itself. The font color and background color should present a strong contrast while being easy to read. A dark text against a light background is more legible than the reverse.
## Think about hardware
Whenever you are purchasing vinyl banner printing, you ought to be aware of where and how the final product will be shown. If your banner is to be hung on the outside wall of a building it's going to need to have metal grommets on all four corners to accommodate the cords and ropes needed to secure it. If it is a large banner you may also want to consider a few wind silts to prevent an errant wind from tearing it down.
Vinyl banner printing can be a highly effective means of communication when properly executed. Bold colorful banners are eye-catching and, if well placed, can make a tremendous impact. With careful consideration of your options there is no reason why you cannot have an effective banner produced and displayed in no time.
Had you known you'd have, of course, been informing customers for the past three months. Luckily you have a decent level of word-of-mouth business and a fairly healthy facebook page. As a concession from your landlord (endeavoring to avoid possible litigation) he's consented to let you hang a substantial vinyl banner on the side of the building for seven weeks - a vinyl banner which he's going to pay for.
As time is of the essence, you went online looking for a good banner printing service and almost immediately found a number of very promising looking online banner printing websites. It looks as though this is going to be easier than you thought. Now you need to make the most of opportunity; here are a few things to keep in mind.
## Select the right typeface
If this is the 1st time you've had vinyl banner printing carried out you will need to know that typeface is an important consideration. Your banner ought to be taken in at a glance. Which means that the font or typeface you use must be exceptionally legible. Avoid using intricate script fonts, or fonts that are too thin, or too quirky. A plain bold font, preferably set in all block capitals, is probably going to be your most suitable option. Avoid the urge to match the font of the banner to the font used on your store sign unless that font happens to be incredibly easy to read.
## Keep the message brief
It does not matter that you're obtaining an enormous banner on your landlord's dime. Keep the message as brief and on target as possible. Again, you want people passing by to capable of taking in the message without so much as breaking stride. If you have a great logo make use of it but confine the actual text to the absolute essential data.
## Choose bold colors
You want your banner to really 'pop' against the wall from which it's hung, and you also want the words to 'pop' against the background of the banner itself. The font color and background color should present a strong contrast while being easy to read. A dark text against a light background is more legible than the reverse.
## Think about hardware
Whenever you are purchasing vinyl banner printing, you ought to be aware of where and how the final product will be shown. If your banner is to be hung on the outside wall of a building it's going to need to have metal grommets on all four corners to accommodate the cords and ropes needed to secure it. If it is a large banner you may also want to consider a few wind silts to prevent an errant wind from tearing it down.
Vinyl banner printing can be a highly effective means of communication when properly executed. Bold colorful banners are eye-catching and, if well placed, can make a tremendous impact. With careful consideration of your options there is no reason why you cannot have an effective banner produced and displayed in no time.
About the Author:
Empire Banners offers competitive vinyl banner pricing and exceptional service. For the very best vinyl banners (cheap!) visit EmpireBanners.com or Call (888) 907-7129
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