Virtual Assistants: 11 Easy And Fantastic Content Ideas For Your Ezine Or Website

Posted by Business
By Margaret Smith


Publishing articles, especially by using an e-zine, is the perfect opportunity to showcase your current business and virtual assistants certainly agree to that. By just sharing your understanding as well as experience, you actually build integrity as an expert, while getting the news out about your services and merchandise.

Even though I know that occasionally you have dozens of content ideas, I bet sometimes you can find yourself staring at an empty computer screen, grumbling that it is publishing time all over again. Well, don't worry! Listed here are 11 quick and great content ideas for when you are in a pinch.

1. Present real-life testimonials.

Explain a difficulty you've resolved for a client/customer, and use that as a springboard to offer more general advice. Show your potential customers how you have aided buyers deal with difficulties -- "case studies" if you will. This positions you as the expert in your readers' minds more than your own coming out and saying so.

2. Think about three areas in which you'd like your clients to think of you as being a resource.

Now create content in those areas. For example, during my previous life as being a skilled copywriter, I really enjoyed writing for Websites. To help motivate my customers and prospects to work with me for these kinds of tasks, I published a number of articles on how to create Web copy which sells.

3. Read industry publications to get tips.

Are there any popular concerns in your current field right now? The more controversial, the better. You shouldn't be reluctant to offer your own personal viewpoint -- your readers need to know it. In the end, You're the expert in their eyes.

4. Take note of eight queries your customers have asked you in the past.

You understand, those that they ask you over and over. Answer each in a brief article. If you publish every week, that is 2 months' worth of content, right off the bat! And if you cannot think about any queries, send all of your current clients/customers a brief e-mail, asking them exactly what topics they're most interested in learning more about.

5. Learn anything neat lately from an industry conference, workshop, seminar, or perhaps informative article?

No one says you have to transform the wheel of information! Spread any jewels of tips you've discovered somewhere else -- just allow them to have complete attribution. Or provide your thoughts and opinions of the event or even article itself. Your readers will value your own frankness.

6. Offer a list of your top 5 or 10 tips on a particular subject.

It's much easier to bang out a list of tips rather than put together a genuine article. Of course, the tips can evolve into an article if you would like! Make sure you list your best tip first, or perhaps close to the top. (If you "fire your own biggest gun" last, you actually risk getting rid of your own audience just before they get to the good stuff.)

7. Interview associates whose skills would interest your potential customers

(while not rivaling yours). E-mail interviews are extremely easy to do. Simply send your own interviewee 3-5 questions via e-mail, edit their particular responses, and also have them agree the final version. Make sure to provide them with a short plug in your own e-zine as a thank you. (A one- or two-sentence explanation of their particular enterprise as well as their Web address should be fine.)

8. Recommend books as well as resources which you use, and provide full reviews on them.

9. Invite clients or readers to write you with their personal questions, and reply one in every issue.

Right after their question, publish the individual's name, business, and Web address, with their permission. They'll enjoy the attention as well as totally free publicity!

10. Invite readers to send in profiles.

Ask them to let you know about themselves -- their own names, businesses, locations, and the way they will use the data acquired in your e-zine. Feature one profile in each issue or one every couple of issues.

11. When everything else fails, borrow an article!

You will discover a large number of Internet sites offering hundreds of articles that can be used in your own e-zine. The articles are free and available for you to make use of immediately. The only real catch is you are required to leave the whole article intact, including the author's promotional information. One of my favorite places to look for articles is www.ezinearticles.com.

One final note: The virtual assistant says that you need to remember that if your e-zine's main goal is to get you more customers and clients, you shouldn't feature other writers' articles more than once in a blue moon. Bear in mind our main goal would be to constantly showcase YOU.




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