More Than Just a Diversion: Using Facebook Marketing to Promote Your Business

Posted by Business
By Staci Rae


Hey, you there! Yes, you! Stop messing around on Facebook and listen up. Did you know that the site you spend so much time on can be a valuable asset to your business? Think about it this way: If you are spending so much time connecting with people and "becoming a fan" of various organizations and businesses on Facebook, how many other people are in the same boat? Why couldn't you use the addictive nature of Facebook to your company's advantage?

Facebook is used by more people than any other social media site, and statistics show that twenty percent of people who become a fan of a Facebook page will return to that page many times. That makes it easy for you to market your business to many people at once.

Facebook marketing is easy once you understand it and have the fundamentals under your belt. And once you do master how to do it, you'll be able to branch out and get more and more fans to your site than ever before!

Play on the fact that humans like to get something for nothing. Or, more specifically, they like to feel that they are getting something a little extra-special. Offer your Facebook fans a little something (like a coupon or a prize) for becoming a fan of your page. Because their choice to join your page will be broadcast on their Facebook pages, it's a great way to get word of mouth advertising!

Take advantage of the fact that your fans can leave feedback for you. Take the time to read their comments, but remember to go one step further and respond to them. Take action to address your fans' concerns and thank them for their accolades. You will be rewarded for your interactions by happier fans. Happier fans are fans willing to spend money!

Successful Facebook marketing isn't just about getting more and more fans. Although amassing fans is definitely part of the puzzle, don't just be a "collector" of fans. There has to be a real purpose for having those fans, and in this case your purpose ought to be to generate buzz about your business. Inspire conversation amongst your fans.

Here's the good news: Facebook offers several ways for you to market your page. These include sending messages, posting videos, and even distributing links to your page. Take good advantage of these tools and you'll stay in all-important contact with your fans. By staying in contact with your fans you'll keep their interest. Lose your fans' interest and you'll lose business.

If you really want to be successful with Facebook marketing, find out what social media marketing company uSocial.net has to offer. They can help get you on the path to success.




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