With a trademark your product gets an exclusive presence in the market, which allows customers to identify it easily. It is a great way to inform people about the source of a product and it attains a lot of importance for brands that have been successful in the market. Trademarks are protected by law so that spurious items having an identical brand name do not enter the market.
A trademark may be critical for your company to avoid such cases of wrong use and unauthorized copying of your products. But, many people have no clue about how to obtain a trademark. Here are some things that you would need to remember while getting a trademark.
To start with, it is critical to duly register a trademark so that you can take recourse to law to exercise your rights over its use. In addition, generic names are generally not accepted for trademark registration as they denote a category of goods rather than a particular product.
Prior to filing an application for your trademark, ensure that no other company has the same trademark as you wish to register. An easy way to perform this check would be to use an online search engine to look for similar trademarks that other firms are already using, in which case you have to look for something unique that is more original.
However, you cannot sit back and rest even after you have come up with an unique, unmatched trademark and registered it successfully. Now you need to keep an attentive eye out for companies that might use a similar or the same trademark as yours. In such a case you can first issue a warning to the person using your trademark and if that fails then take legal help to enforce your right over the trademark.
It is also important to remember that a trademark should be renewed periodically to keep it valid because only then can you move court against infringers.
A trademark may be critical for your company to avoid such cases of wrong use and unauthorized copying of your products. But, many people have no clue about how to obtain a trademark. Here are some things that you would need to remember while getting a trademark.
To start with, it is critical to duly register a trademark so that you can take recourse to law to exercise your rights over its use. In addition, generic names are generally not accepted for trademark registration as they denote a category of goods rather than a particular product.
Prior to filing an application for your trademark, ensure that no other company has the same trademark as you wish to register. An easy way to perform this check would be to use an online search engine to look for similar trademarks that other firms are already using, in which case you have to look for something unique that is more original.
However, you cannot sit back and rest even after you have come up with an unique, unmatched trademark and registered it successfully. Now you need to keep an attentive eye out for companies that might use a similar or the same trademark as yours. In such a case you can first issue a warning to the person using your trademark and if that fails then take legal help to enforce your right over the trademark.
It is also important to remember that a trademark should be renewed periodically to keep it valid because only then can you move court against infringers.
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Protect your intellectual property with the best intellectual property firm in Singapore.. Also published at How A Trademark Can Aid You In Safeguarding Your Brand In The Market.
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