Everyone in the world might not like coffee, but there is reassurance in the fact that custom cups aren't limited to what beverage they can hold that's why coffee cup advertising is guaranteed to work. Hot drinks like hot apple cider, hot chocolate, and hot tea that come around wintertime give an outlet for clients to use cups. Because personalized cups are so versatile most anyone will use them without even thinking about reaching for them; this is a good angle to keep in mind when considering advertising in the wintertime. In the US alone it is said that 54% of the adult population drink coffee. This means that more than half of the adult population needs a cup for their coffee. And that's when coffee cups serve the purpose.
Several companies use coffee cup advertising to reach their specific target market. Unlike mass advertising on television, magazines, out of home advertising, Internet as well as direct marketing, coffee cup advertising can be put to a specific target audience through cafes of selected target markets and not wasted on the unsuitable audience. As defining target audiences gets harder, coffee cup advertising helps advertisers break away from the clutter of old and defines a new medium of advertising reaching very specific audiences.
Having your company's advertising into homes and offices can sometimes be challenging although not so if you give away something that is useful and free. Your promotional coffee cup can serve as your vehicle to maintain presence in the minds of your clients making yours the first name they can remember the next time they are in the market for the products or services you carry. Another reason to give away custom cups is that it is a comparatively cheap way of advertising versus other forms like TV, radio and magazines.
Advertise daily, all day long, every day. These coffee cups and tumblers are distributed in participating dining places in the area and can improve and maintain name recognition in your community for the whole year. This is not a "hit and miss" wide-area advertising medium like television, newspaper, or radio. Prospective customers are simply waiting, waiting for their meal, waiting for a business associate, wishing they would picked up that newspaper before stopping in for a quick lunch or dinner. Restaurant tumblers and cups offer a perfect opportunity to present your message to prospective customers at the best time - while they are waiting.
Coffee cup advertising is a type of advertising that can be compared to billboards. Imagine 100,000 mini-billboards delivering your clients' message directly into the hands of United States biggest salary earners. Coffee cup advertising could actually take your clients' campaign into the hands of thousands of consumers every month. Direct from the espresso machines, to the elevators, desks and lunchrooms of corporate United States, our coffee cup advertising offers the ideal 'guerrilla marketing' tactic for your client.
Several companies use coffee cup advertising to reach their specific target market. Unlike mass advertising on television, magazines, out of home advertising, Internet as well as direct marketing, coffee cup advertising can be put to a specific target audience through cafes of selected target markets and not wasted on the unsuitable audience. As defining target audiences gets harder, coffee cup advertising helps advertisers break away from the clutter of old and defines a new medium of advertising reaching very specific audiences.
Having your company's advertising into homes and offices can sometimes be challenging although not so if you give away something that is useful and free. Your promotional coffee cup can serve as your vehicle to maintain presence in the minds of your clients making yours the first name they can remember the next time they are in the market for the products or services you carry. Another reason to give away custom cups is that it is a comparatively cheap way of advertising versus other forms like TV, radio and magazines.
Advertise daily, all day long, every day. These coffee cups and tumblers are distributed in participating dining places in the area and can improve and maintain name recognition in your community for the whole year. This is not a "hit and miss" wide-area advertising medium like television, newspaper, or radio. Prospective customers are simply waiting, waiting for their meal, waiting for a business associate, wishing they would picked up that newspaper before stopping in for a quick lunch or dinner. Restaurant tumblers and cups offer a perfect opportunity to present your message to prospective customers at the best time - while they are waiting.
Coffee cup advertising is a type of advertising that can be compared to billboards. Imagine 100,000 mini-billboards delivering your clients' message directly into the hands of United States biggest salary earners. Coffee cup advertising could actually take your clients' campaign into the hands of thousands of consumers every month. Direct from the espresso machines, to the elevators, desks and lunchrooms of corporate United States, our coffee cup advertising offers the ideal 'guerrilla marketing' tactic for your client.
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It's not odd that things such as paper cups may be used in innovative approaches to help your enterprise expand. There are businesses that specialize in coffee cup advertising that you can consult when you choose to take this course. Read up on them online today.
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